Okay....so I let you all play for awhile even though someone guesses it because I was curious to see what you would all say.

The winner is Hedy with 1-800-Flowers!!

It was a combination of which merchants we got approved for first and how they showed up in the Linkshare system in alphabetical order. Compared to the 900+ merchants we have now, we started out with only about 25. And that was the first we entered into the system!